Handelsbanken bolsters local team to meet growing demand

Photo Caption: Martin Griffiths – Corporate Manager

Handelsbanken Swansea has appointed a new corporate manager in response to increasing demand for its local relationship banking services.

Martin Griffiths joins the fast-growing relationship bank with over 30 years of banking experience. He will be involved in developing existing customer relationships as well as welcoming new customers to Handelsbanken’s bespoke approach to local banking.

A strong focus on long-term relationships and high levels of personal service has seen the bank rated top for customer satisfaction seven years running in an independent survey of British banks’ personal and business customers*. Branches are responsible for making all day-to-day banking decisions based solely on their customers’ requirements, free from product and lending targets or bonus incentives.

Martin commented, “What attracted me to Handelsbanken was its pure focus on serving the customer. As experienced local bankers we have the power to make all the decisions that matter to our customers, swiftly and sensibly here in the branch. The bank provides customers with an extremely high level of service, and products structured to meet their individual needs.”

The branch, established in 2008 and located in Axis Court, Swansea Vale, has developed a reputation for traditional banking, financial strength and high standards within the local business and professional services community.

Steve Smith, Branch Manager, added, “We are delighted to welcome Martin to our team. He has a first-class track record and a deep understanding of the banking requirements of companies across a wide range of sectors. His range of banking and accountancy skills, and experience as Head of Large Corporate at one of the other UK banks, means we can continue to meet the growing needs of both existing and new customers in the area, whilst maintaining the high levels of service for which we are renowned.’’

Originally from Sweden, Handelsbanken now has over 850 branches in 25 countries, including over 200 in Great Britain, and has been judged one of the world’s strongest banks by financial information provider Bloomberg**. At a time when strength and stability is of particular importance to customers, the bank enjoys the highest credit ratings of all the major UK-based banks. This reflects Handelsbanken’s strong financial position, long-term focus and prudent, consistent approach to banking through all economic conditions.

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